Emami signs up Sonakshi Sinha as brand ambassador for BoroPlus

FMCG major Emami has signed up Sonakshi Sinha as one of the brand ambassadors for BoroPlus, a Rs 400-crore power brand and an important brand for the group.

The popular Bollywood actress will be endorsing the anti-pollution face wash range of BoroPlus.

"Emami has always stressed on the curative and palliative effects of time-tested natural ingredients for personal care. Sonakshi exudes a natural exuberance and warmth which has a direct correlation with the BoroPlus' brand ethos of giving protection naturally," Priti A Sureka, director, Emami, said.

Bipasha Basu Appointed as New Pantene Brand Ambassador Event

92.7 BIG FM joins hands with Clinic Plus to celebrates Mother’s Day

To celebrate this joyous occasion, popular television 

actress and Clinic Plus brand ambassador Shweta 

Tiwari and her on-screen daughter Aashika Bhatia have 

donned the hat of RJs who will co-host a half-hour 

special episode called ‘Meri Maa, Meri Sabse Acchi Dost.

Anushka and Virat hotstep for Brand Clear Shampoo

1. Clear shampoo has come up with youthful new brand ambassadors for their anti-dandruff shampoo. The dashing Virat Kohli with the stunning Anushka Sharma make for an excellent couple to endorse Clear.The ad showcases a new theme–‘Nothing to Hide’. Both Anushka and Virat are made to show-off their silky stylish dandruff free hair in this recent TVC. To make the ad more sensual and stylish, the two stars dance to the tunes of the hot Salsa showcasing their body and sexy style. The concept is about challenging each other with Nothing to hide, and this message is sure to hone in well with the younger generation of shampoo users.
2. 

Chitrangada, Arbaaz & Dravid Go Smooth!

Two hot men and one sexy lady on one stage can be quite a sensational moment! And it sure was at the launch of Gillette Fusion Power. The brand ambassadors of Gillette, Chitrangada Singh, Arbaaz Khan & Rahul Dravid launched the new range of Gillette in Mumbai. We find out what happened!

P&G boosts F1 presence as Gillette signs up to McLaren deal

Gillette has struck a marketing partnership with Vodafone McLaren Mercedes, as the brand's owner Procter & Gamble (P&G) looks to develop a footprint in Formula 1 and tap into its global appeal.

The wide-ranging deal initially runs in Asia, but could be extended globally should it prove successful.

Until now, Gillette-owner P&G has not had a direct 

sponsorship involvement with F1 or an F1 team, 

although its Head & Shoulders brand sponsors 

McLaren driver Jenson Button

Bollywood star Katrina Kaif is the new Xperia brand ambassador for Sony India

Sony India has signed the popular Bollywood actress Katrina 

Kaif as a brand ambassador for the Xperia range of 

smartphones. The latest association is expected to boost the

 brand’s value in the Indian market and help the company 

plans to extend the presence of Xperia smartphones there.

Jacqueline Fernandez is Brand Ambassador for India Bridal Fashion Week

The 4th edition of Aamby Valley India Bridal Fashion Week will have actress Jacqueline Fernandez as the brand ambassador, who will showcase couture collections of some popular designers. She also features in an extensive print and digital campaign, that has been shot at Aamby Valley, to portray the look of a stylish bride. Fernandez will also be seen on the runway in Mumbai and Delhi during this year's edition. "It's an honour to be the face of India Bridal Fashion Week, which will help consumers gain access to the best designs that the fashion industry has to offer," said Fernandez.